Start with a real need
Talk to the people who live with a problem. Understand what they do today and what a better experience would change.
ThirdOcular
Independent thinking.
Purposeful products.
An independent product studio
01 · The studio
ThirdOcular builds software and original experiences around the things that deserve a closer look: how we make decisions, how we keep what matters, and how we make room for imagination.
The third eye in our name is a change of perspective. Look beyond the obvious. Notice what is missing. Turn that insight into something people can use, keep, or enjoy.
Founded and run by Sandeep Kanuri, ThirdOcular LLC develops its own products from early experiments through release. Technology is part of the craft. The reason to build comes first.
02 · Products
Our commercial work starts with a specific audience and a problem worth solving. AisleLens explores clearer buying decisions. Pocket Giggles creates small moments of shared imagination.
001 AisleLensLive Buying standards, published and run as tests A buying standard is the set of questions a competent buyer asks in a category, written down, versioned, and executable. AisleLens publishes them, then runs them against a store's real product pages — reporting every requirement as proven, not proven, or requires store access, with the evidence that decided it. Versioned standards, published in full · Run against a store's public product pages · Per-requirement results with the evidence Open AisleLens 002 Pocket GigglesFree film live A father's mission. A little more laughter. Pocket Giggles started at home. As the father of a three-year-old and a five-year-old, Sandeep has made finding their next laugh a personal mission. That pursuit became a collection of original stories and animated adventures, made to help families share the silliness, surprise, and imagination of childhood. For ages 3–5 and the grown-ups beside them · Watch the free film · Read together Open Pocket Giggles
03 · Studio projects
Some ideas begin close to home. These working projects explore how software can preserve context, connect memories, and make a personal archive worth returning to.
01 LifeOS A more connected personal archive LifeOS brings Docugram and Lifegram into one place for documents, photographs, videos, and the people, places, and moments that connect them. It is currently a private working prototype, with its source archive on the owner’s laptop. Private sign-in → 02 SeshuLegacy A life remembered A family museum for stories, photographs, and memories. A distinct museum with public stories and restricted family spaces, separate from LifeOS. Visit the museum →
04 · How ideas become products
01 / Notice
02 / Make
03 / Learn
04 / Grow
Observe closely. Make something real. Put it in someone’s hands.
Build a focused first version
Develop the software, stories, and design together. Keep the promise small enough to test and useful enough to matter.
Test in everyday life
Use hands-on sessions, product trials, and feedback to decide what to improve, release, or stop.
Earn the next step
Develop the ideas people value. Keep room for new products without pretending every experiment deserves a business.
Labs keeps the working notes and retired experiments. PRIVI was one of them. Its lessons remain part of the studio.
The next good idea starts with another look.
contact@thirdocular.com